No less than 2,000 of the Shoreditch fraternity came along yesterday as part of our Drink consumer engagement activity for Sauza tequila., enjoying complimentary Hornitos Paloma cocktails and temporary tattoos. Stationed just off Brick Lane, the Focus PR team, suitably decked out in body art and glitter, hosted the one-day only Hornitos pop-up tattoo parlour with the Sauza team from Maxxium led by Jen McLaren, who ran a very jolly and efficient sampling bar.
Winning tattoo bottle design
DJ sets created the vibe and plenty of samplers added their own graffiti to our urban art wall which was ably kicked off by the Graffiti Kings. The winning ‘tattoo-ed’ bottle from our recent competition with Skindeep and Tattoo Master had pride of place on a pedestal and four of the runner-up bottle designs were on display as well. You’ll have a second chance to view them next weekend too – they’ll be on display at Tattoo Jam, Doncaster Racecourse 6-8 August.
If you’d like to make your very own Paloma, here’s the recipe: to one measure of Hornitos Reposado tequila add a measure of fresh grapefruit juice. Squeeze in some fresh lime, pour into a tall glass containing ice and a lime wedge, then top up with lemonade. Delicious!
And if you’re tempted to dabble in some (temporary) body art of your own, contact Contraband Events.
See more photos here
