FOCUS is a PRWeek Consumer Top 50 agency.  We’re independent, internationally-minded and award-winning with a full consumer PR, social and experiential offering, specialising in food & drink, luxury & lifestyle and automotive & consumer tech. We deliver campaigns for world number ones and disruptive challenger brands.

Twenty five years strong our mission has remained constant; achieve stand-out creative campaigns, working collaboratively and ethically with our clients. Our honest approach and expertise in PR, social and experiential has provided the bedrock of our successful work, long-lasting client relationships and profitability.

We are a core team of twenty, based by London Bridge. Hilary Crossing, chairman and Lily Pickard, managing director, head up a team of in-house specialists who activate an array of capabilities to best help you realise your business objectives. From event creation, celebrity and influencer engagement, reputation management, brand partnerships, crisis management, social media strategy and management, to news generation and corporate profiling (and everything in between), we can focus on what is needed to help you stand out from the crowd.

We drive brand distinctiveness through ‘always on’ consumer engagement. Almost half our business is experiential and social, the balance being PR.  Among our clients are:

  The world’s number one online interiors retailer (Wayfair)

  The world’s fairest trader (Karma Cola)

  The world’s most sustainable food business (Nestlé International Travel Retail)

  The world’s number one herbal liqueur (Jägermeister)

  The USA’s number one tasting snack bar (KIND Snacks)

  The UK’s number one espresso roast & ground coffee (Lavazza)

  The UK’s number one online wine retailer (Virgin Wines)

Award-Winning


Over the years, FOCUS has won or been shortlisted for almost 50 awards for outstanding client campaigns. Our 360 launch of the Lotus Evora won a Campaign magazine top 10 Campaign of the Decade award. In 2001, FOCUS won both PRWeek Small Consultancy of the Year and GRAMIA PR Agency of the Year (awarded by The Grocer). Most recently, our diverse experiential work for the world's number one bourbon Jim Beam has won multiple event and consumer engagement awards, UK and global.

Below are just some of our awards.

Our Board


Our board has worked together for over seven years. Every client benefits from the hands-on, continuous involvement of a director, which ensures a high level of service and above-average client retention levels.

Scroll across to find out more about our three board members.

Our Team


A team of twenty in-house specialists with a variety of skills, backgrounds and experiences.

With talents across PR, experiential, social and beyond, we never like to stand still. Our work takes us to distilleries in Scotland, London catwalks, tasty food pop-ups, exclusive wine tastings, secret cocktail bars, muddy festivals and certainly the odd media house or two.

Multilingual, multicultural, multi-focused, we work hard and play hard together making sure our clients stand out from the crowd.